Objectives:-

The awareness organization seeks to achieve the following goals:

1. Enhancing efforts to protect and preserve the cultural and natural heritage by contributing to the inventory, documentation, protection and preservation of archaeological sites, relics, manuscripts and historical buildings left by successive civilizations on the land of Yemen for the future of future generations.
2. Contribute to the establishment of local and international museums and exhibitions
   Developing its work plans and developing the skills and capabilities of those in charge of it to ensure that it assumes its multiple roles of teaching, educating, and entertaining, including the definition of Yemeni civilization, documentation and maintenance of archaeological holdings, and conducting scientific research on them.
3. Spreading awareness of the importance of cultural heritage
   And the importance of preserving it among the components and members of society and promoting the Yemeni civilization as a distinct part of the global human heritage.
4. Effective contribution to the revival of handicrafts and capacity building
   By contributing to the documentation and inventory of traditional traditional industries that are subject to extinction and documenting them, conducting research related to them, establishing centers for traditional handicrafts and promoting them, and emphasizing their uniqueness in providing local knowledge, skills and practices, which have been inherited by generations, preserved and strengthened in order to achieve livelihoods for a large number of people in particular poor and vulnerable groups.
5. Contribute to the revival of the cultural folklore
   And to highlight its role because of its impact in various fields of economic, social and environmental development.
6. Contribute to the protection and development of natural and environmental sites
   And to highlight its role because of its impact on achieving sustainable social and economic development.
7. Effective contribution to achieving the goals of sustainable development, according to the available circumstances and capabilities
   To achieve these goals, the organization follows its policy by gathering expertise and highly qualified people and by creating wide-ranging partnerships at the local and global levels to support the activities and programs of the organization in a way that benefits the Yemeni folklore and heritage, and promotes the preservation and development of environmental resources.